Hockenberg Huddle



Sportech: Preparation and Clarity
Led to Great Hiring Process

SportechThere is a mutual admiration society developing between Hockenberg Search and Sportech based on the success of a recent search.

Sheila Swancutt, Director of Human Resources for Sportech, recently hired Marni Hockenberg, Principal, Hockenberg Search, to find the company's next Director of Supply Chain and was amazed at the process. "Marni came so prepared," she said. "She had two pages of questions and an agenda that covered all of the things I would bring up. We had a great conversation. If someone devotes that time and energy on the front end, we can weed out candidates who might not be a good fit. That was huge for us and helped us identify the key elements we were seeking in a candidate, as well as the values and the skill set we needed."

Ms Hockenberg, however, is quick to credit Ms Swancutt with being equally prepared. "She did a great job of aligning the process," said Hockenberg. "She did her homework and had incredible clarity around what Sportech was looking for. She was responsive and provided realistic feedback. She was a delight to work with."

Sportech is a rapidly growing, privately held company in Elk River, Minn., that specializes in products for the powersports industry. Founded in 1994, the first product was a headlight cover for a snowmobile. Today, its 200 full-time employees, plus nearly 100 temporary employees, operate five shifts. The company is building a larger facility and is starting to diversify into agricultural and turf-related products. Sportech is two-time recipient of Minnesota Business Journal's "Growth 50" Award, which recognizes the top 50 fastest growing privately held companies in Minnesota.

Taylor Carlson, Marketing Communications Manager, describes the company as one "of great values that include integrity, innovation, excellence, collaboration and passion. Everyone here is a rock star," she said.

Hockenberg agreed that the company culture helped to expedite the search process. In fewer than three months, the company interviewed four candidates, one of which was hired. "It was a great process," said Sheila. "Marni was knowledgeable about the marketplace and has a passion for manufacturing. That was important to us."

"Sheila did a good job of selling the company to candidates," countered Marni. "Sportech is an ideal client, and Sheila was a delight to work with. We value our relationship with them."

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